A family of fighters.
Checking in on Bryan Bickell and his family two years into treatment with TYSABRI.
A family of fighters.
Bryan shows us, through his eyes, what being a fighter looks like on Team Bickell and how they navigate their new normal as a family.
ROLE
Art Director
AGENCY
CDM
CLIENT
TYSABRI
DELIVERABLES
Long-form video
Short-form videos
Social posts
Two Years Later
This candid family environment mixed with interview footage allows for a real and honest look at Bryan’s life living with relapsing multiple sclerosis (MS), while he is on TYSABRI.
The Legs
After a 2-day shoot in Canada, we gathered enough content to create a series of short-form videos with more focused content for use across platforms.
